Grayson Hyundai

After our first drive of the Hyundai Veloster, we described the three-door hatch as an 'eco-sport' rather than an 'all-out performance car'. The 1.6-liter four-pot under the hood produces 138 horsepower and 123 pound-feet torque, which provided 'adequately entertaining' acceleration. In other words, we wouldn't mind one bit if the Veloster got an extra dose of power.

The folks over at ARK Performance were thinking the same thing, and are set to debut…

To hear John Krafcik tell it, the 2012 Veloster is just another Hyundai. Allow us to rephrase that. According to the company's North American CEO, the searing Vitamin C orange coupe shown here is something we should've seen coming, the predictable end result of the relentless innovators at his Korean employer.

Yet to be fair, even now, "innovation" isn't exactly the first thing that comes to mind when we think of Hyundai…

It's a great time to be a fan of small cars, and Hyundai is nearly ready to add its 2012 Veloster into the marketplace. If you've been waiting for this one to appear in your local showroom, we've got some news for you. Hyundai Motor America President and CEO John Krafcik just tweeted that it's going to cost you 17,300 for a Veloster, and that base price undercuts the?